At PixelGearUp, we live and breathe PC gaming. Founded by a group of Australian gamers, tech enthusiasts, and performance purists, our goal is simple: to empower the gaming community with reliable, real-world knowledge about gaming gear, performance optimization, and PC building.
Our Origin Story
PixelGearUp started in Sydney as a passion project between a few mates who were frustrated by two things: overpriced gear with underwhelming performance, and gaming advice that didn’t apply to Aussie gamers. From those frustrations came the idea to build something better — a local hub where gamers could find tested, tailored, and trustworthy content.
What began as a blog about gaming mice and budget GPUs quickly grew into a full-scale platform offering detailed product reviews, PC build guides, FPS optimization tips, and hands-on testing of gaming accessories, all focused on the Australian market.
What We Believe
We believe great gaming isn’t about how much money you spend — it’s about making smart choices. Whether you’re a competitive player or a casual adventurer, the right hardware can transform your experience. But that only happens when the advice you get is honest, well-tested, and easy to understand. That’s what we deliver every day.
We’re fiercely independent — no sponsored reviews, no paid placements, and no bias. Every product we recommend is something we’d actually use in our own rigs. We also prioritize Australian gamers by highlighting local availability, AUD pricing, shipping times, and warranty policies.
The PixelGearUp Difference
While most tech sites serve a global audience, we go deep on what matters to gamers in Australia:
- Can you actually get that GPU without waiting 6 weeks?
- Does this keyboard have proper local support?
- How does this chair hold up during a 12-hour Apex session in a Brisbane summer?
We ask the hard questions so you don’t have to — and we answer them with data, gameplay tests, and real-world feedback from the Aussie community.
Community First, Always
PixelGearUp isn’t just a site — it’s a community. We actively encourage feedback, rig showcases, setup guides, and Q&As. Our readers help shape the content we publish, from what gear we test next to what topics we deep-dive into. And we’re always around on Discord and socials to chat builds, patches, or even just the latest patch in Escape From Tarkov.
So whether you’re planning your first build, upgrading your graphics card, or looking to squeeze a few more frames from your rig — PixelGearUp is here to help you gear up and game on.